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Here Come the Toy Ads

Toy commercials, so pervasive on TV during the holidays, are a great way to jump-start media literacy discussions with students. Expert Frank Baker has lesson ideas.

Gaming World Peace with Middle Graders

Teacher John Hunter’s book reveals the intricacies and impact of his famed (thanks to a top 100 TEDTalk) World Peace Game, a multi-layered challenge where students collaborate to solve 50 complex problems. Kevin Hodgson appreciates Hunter’s openness to inquiry.

Media Literacy in Today’s Social Studies Class

The NCSS revised Position Statement on Media Literacy supports engaging students in inquiry and analysis as well as developing their understanding of media and propaganda. Frank W. Baker shows how students can evaluate the flood of fake news and the Fall election.

Campaign Advertising: The Image Is Everything

If there is one thing that will influence voters more than anything else during Campaign 2016, it is the image. More than ever, what the voters see, not what they hear, has become paramount in getting elected. Frank Baker shares ad techniques students need to know.