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How to Help Kids Be Active Video Viewers

Movies and video in the classroom can help boost media literacy and strengthen critical thinking, listening and viewing skills. The challenge is to get students to view moving images actively and critically. Here’s some help from author and media lit consultant Frank W. Baker.

Media Literacy: How to Watch the Debates

The presidential debates offer a unique portal to explore topics that are critically important in developing students’ media literacy skills and preparing them for responsible citizenship. Experts Frank W. Baker and Karen Zill provide an in-depth teaching guide.

Learning to Teach the Always-On Generation

Our world has transformed students into digital learners, “Reinventing Learning for the Always-On Generation” suggests we find balance between traditional teaching methods and the techniques today’s students find most engaging. Joyce Depenbusch recommends it for group PD.

Mastering Global Literacy in the Classroom

Teachers beginning to think about how they can bring the world into their classroom will find that Mastering Global Literacy gives them helpful frameworks for understanding why teaching global competence to students is important, says ESL expert Susan Schwartz.

On the Very First Day (Be the Best You Can Be)

It’s the first day of school and your middle level students are acting like, well, adolescents. You’ve got to hook them quick, says teacher Elyse Scott. Forget the pre-tests and paperwork. Jump in and let them know how exciting your classroom universe is going to be.

Campaign Advertising: The Image Is Everything

If there is one thing that will influence voters more than anything else during Campaign 2016, it is the image. More than ever, what the voters see, not what they hear, has become paramount in getting elected. Frank Baker shares ad techniques students need to know.

Media Literacy: Learning about Product Placement

As product placement ads invade more of our visual space, educators can use the trend as a hook to engage students in critical thinking about what it means to be media literate. Expert Frank Baker uses the NBA’s 2016-17 plans for jersey advertising as an example.

Media Literacy: Middle School Kids Love Parody

Adolescents have a strong attraction to parody, says media literacy expert Frank Baker. Luckily the Common Core includes parody as a genre worthy of study. Baker shares resources and ideas to involve middle graders in some fun as they learn important skills.